Welcome to the Marketing Department at Fahad Bin Sultan University
We are thrilled to welcome you to the Marketing Department at FBSU, home to the Bachelor of Marketing (BMK) program. Our program is thoughtfully designed to provide students with a comprehensive foundation in marketing, covering essential areas such as advertising, promotion, marketing plans, digital marketing, and integrated marketing communication. With this robust knowledge base, our graduates are fully prepared to excel in real-world marketing tasks and assignments across diverse industries.
Aligned with the Kingdom of Saudi Arabia's Vision 2030, the Marketing Department is dedicated to cultivating high-quality graduates equipped with the skills and expertise needed to meet the demands of both national and international markets. Through our dynamic curriculum and hands-on approach, we empower students to contribute to the Kingdom’s transformative goals, fostering innovation and competitiveness in the global marketplace. Additionally, we prepare our students to confidently pursue advanced studies at the graduate level.
I encourage you to explore our website for a closer look at our program, faculty, and the wealth of opportunities we offer. Let us be your partner in building a successful and fulfilling career in marketing!
Join us in shaping the future of marketing excellence in Saudi Arabia and beyond!
Yousaf Ali, PhD
Associate Professor and chairperson
Mission
a) provide undergraduate students quality higher education in Management, Marketing, and Entrepreneurship,
b) develop in student’s management and marketing skills through coursework and practical experience,
c) provide synergistic knowledge and solutions between academia and industry, and
d) enrich the students’ academic experience with global perspective and awareness of their leadership role in regional development.
